SEO Tips

Published: 22nd April 2010
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Search Engine Optimization uses a combination of techniques, tools, and technical know-how, as well as a fair bit of basic common sense, to get results. Search engine optimization (SEO) is a set of methodologies aimed at improving the visibility of a website in search engine listing. Search Engine Optimization (SEO) involves the careful optimization of your web site to effectively and reliably increase the web site visibility in the major search engines such as Google, Yahoo, Alta-Vista, Bing and many others. The higher a Web site ranks in the results of a web search, the greater the chance that that site will be visited by a web site user searching for goods, services or information relating to your site. The higher a Web site ranks in the results of a search, the greater the chance that that site will be visited by a user.
• Meta Tags
• Navigational links
• Rich Content
Meta Tags:
Meta Tags are important for your website's overall visibility. Many search engines read them from your site when you submit it to them .Major meta tags that you can use:

Meta Title
The only resource type that is currently in use is "document" This is the only tag that you need to put in for your indexing purposes.
Meta Description
Depending on the search engine, this will be displayed along with the title of your page in an index. "content" could be a word, sentence or even paragraph to describe your page but it needs to be keyword rich. Keep this reasonably short, concise and to the point.
Meta Keyword
Choose whatever keywords you think are appropriate, seperated by commas. After content, keywords are crucial.
Navigational links:
Place these at the right or at the bottom, but not on the left, of the page. When the search engines "read" your site, they read from the top left to the bottom right. Search engines place an emphasis on the first 100 words or text on the site. You do not want these words to be navigational links or Javascript. In a perfect world, you want to have your heading tags with your keywords in the beginning of your page. This being said, placing your links/JavaScript on the right or bottom of your page ensures the search engine spiders get to the text first and hence hopefully the keywords as well, thus giving more weight to what's important on your page.

Rich Content:
I'll say it again; Content is King. The more content you have, and the better the content is; on your site the more likely someone is to find what they're looking for when they get there. Keep your site very content rich. Have a lot of pages and hencde a lot of useful information.Update the site even twice a day if you have the time. Most important; updating your site does not mean that you copy paste content from other sites onto your site.That will only push your rankings further down. Don't have any duplicate content! Duplicate content is just simply BAD content. At the same time ,don't spam multiple content across the same website. When a search engine views or reviews a website, which they do regularly, at least every few months, it looks for specific characteristics found in the content of website landing pages.

For more information, keep visiting www.myseoknowhow.com

Brendan


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Source: http://brendan5.articlealley.com/seo-tips-1513455.html


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